ABSTRACT
Following the first coronavirus case reported to the World Health Organization in Wuhan in 2019 and the ensuing city-wide lockdown that was imposed, many people attempted to leave the city, culminating in a vigorous discourse on the dominant Chinese microblogging site, Weibo. This study seeks to examine how online participants discursively delegitimated and legitimated people who left Wuhan before the lockdown. Weibo posts with the hashtag (sic) ('Fleeing Wuhan') were collected, and delegitimation and legitimation strategies deployed by users were identified. My findings reveal that the delegitimators exploited moral evaluation and impersonal authority to highlight the construed unethicality and shamelessness of people who left Wuhan, whereas the legitimators used an array of strategies, including explanation and definition, to normalize their intentions and counter linguistic hostility. These findings also provide implications vis-a-vis the clustering of delegitimation strategies as well as their linkages with emotional appeals in online discourse.
ABSTRACT
COVID-19 has posed a serious threat to more than 200 countries, causing over one million deaths worldwide (as of December 2020) and leading to lockdowns that are unprecedented in modern times. Given the physical restrictions, social media platforms have become crucial for people to maintain contact and share ideas during the pandemic. In this paper, I examine the discursive representations of evaders of the Wuhan lockdown. Specifically, I investigate how social media users employed animal metaphors to portray the identities of people who fled Wuhan during this time. More than 250 posts with over 15,000 comments were collected from the Chinese microblogging site Weibo;data were thematically analyzed, and metaphors were identified. The results demonstrated that various kinds of animal metaphors were used to discredit the evaders and to highlight their objectionable behavior and moral standards. The use of violent expressions associated with animal metaphors also revealed the issue of dehumanization vis-à-vis all the residents in Wuhan, which has various theoretical and ideological implications. The findings suggest that, while dehumanizing the evaders by likening their health status to that of infected animals, the users unconsciously revealed the evaders’ helplessness and inability to control their situation, reflecting ideological ambivalence.